Italian entrepreneurs chasing digital buyers in Germany
- On 8 July 2014
- ecommerce, innovation
It was held yesterday afternoon, in the pleasant setting of Villa Canossa in Casale sul Sile (TV) the meeting promoted by Camera of Commerce Italo-Germanica, Foundation Comunica and Confindustria section of Innovative Services regarding the matter of online sales in the German market, highlighting how Northeast is growing the attention towards German language ecommerce, especially for those who deals with culture and clothing. It talks about it today, on the front page, even Corriere Innovazione.
«Occasions like these represent important opportunities for PMI of the territory” – explains Gianni Potti, National President of Confindustria Innovative and Technological Services and Chairman of Fondazione Comunica.- “Learning how German markets can be a divisive issue for the success of the many companies that have the potential to meet the challenge of internationalisation. The tool of e-commerce is, and always will be more in the future, crucial to the success of our Made in Italy. In Germany, last year, there were 65 million Internet users well, of which 35 million buyers and 100,000 e-merchants and the rate of growth is rampant. In 2011, there has been a growth of 18.5%, amounting to 45.07 billion of euro, last year by more than 20%”.
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